— Don't Just Like, Love

Cherryduck Director, Wayne Holloway, won the pitch for the Hillarys TV Brand Ad with a treatment that impressed both The Red Brick Road and Hillarys teams.

Adding value without over complicating a beautifully simple idea; that Hillarys products turn rooms you 'like' into rooms you 'love', Wayne focused on believable performances that would draw the viewer in and enhance the Like/ Love sentiment. Part of a multi-channel campaign, the ad premiered in the break of Channel 4's Gogglebox and features a gorgeous re-working of the song 'Lovefool' by the Cardigans, performed by Hayley Reinhart. The Cherryduck team, undertook all Production and Post Production; Grade, Sound Mix and Online Edit, which all took place at The Nest London. The ad was shot across 4 days at Malcolm Ryan Studios.

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